Privacy policy

Last Updated: March 4, 2026


1. Introduction

My Fresh Sooq, LLC (“MyFreshSooq”, “we”, “our”, or “us”) operates the MyFreshSooq Platform, including the website https://myfreshsooq.com, and the mobile applications for Customers, Vendors, and Drivers.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when users access or use the MyFreshSooq Platform.

By using the MyFreshSooq Platform, you agree to the practices described in this Privacy Policy.


2. Company Information

The MyFreshSooq Platform is owned and operated by:

My Fresh Sooq, LLC
Riyad City, Abu Dhabi
United Arab Emirates

Website: https://myfreshsooq.com
Legal Email: contact@myfreshsooq.com
Customer Support Phone: +971504450205


3. Information We Collect

We may collect different types of information depending on how users interact with the platform.

Personal Information

This may include:

  • Full name

  • Phone number

  • Email address

  • Delivery address

  • Account login credentials

Account Information

For vendors and drivers, additional information may include:

  • Business details

  • Identification documents (if verification is required)

  • Bank or payment settlement information

Order Information

When customers place orders, we collect:

  • Products ordered

  • Transaction details

  • Delivery location

  • Payment confirmation

Device Information

We may collect technical information such as:

  • IP address

  • Device type

  • Operating system

  • App usage data

Location Information

For delivery services, we may collect location data to enable order tracking and delivery coordination.


4. How We Use Your Information

We use collected information for the following purposes:

  • To operate and maintain the MyFreshSooq Platform

  • To process customer orders and payments

  • To coordinate deliveries

  • To communicate with users regarding orders or services

  • To verify vendor or driver accounts when necessary

  • To improve platform performance and user experience

  • To prevent fraud or unauthorized activity


5. Payment Processing

Payments on the MyFreshSooq Platform are processed through secure payment providers.

MyFreshSooq does not store full credit card information. Payment information is handled by certified payment processors according to industry security standards.


6. Sharing of Information

We may share information with the following parties when necessary.

Vendors

Customer order information may be shared with vendors so they can prepare and fulfill orders.

Delivery Drivers

Delivery details may be shared with drivers to complete deliveries.

Service Providers

We may share data with trusted third-party service providers that assist with:

  • Payment processing

  • Cloud hosting

  • Technical services

  • Customer support

Legal Requirements

We may disclose information when required by law, government authorities, or court orders in the United Arab Emirates.


7. Data Security

MyFreshSooq implements reasonable technical and organizational measures to protect user data against:

  • Unauthorized access

  • Data loss

  • Misuse

  • Alteration

However, no online system can guarantee absolute security.


8. User Responsibilities

Users are responsible for maintaining the confidentiality of their account credentials.

Users must immediately notify MyFreshSooq if they suspect unauthorized access to their accounts.


9. Data Retention

We retain personal data only for as long as necessary to:

  • Provide platform services

  • Comply with legal obligations

  • Resolve disputes

  • Enforce platform agreements


10. Cookies and Tracking Technologies

The MyFreshSooq website may use cookies and similar technologies to:

  • Improve website functionality

  • Analyze user behavior

  • Enhance user experience

Users may control cookie settings through their web browsers.


11. Third-Party Links

The MyFreshSooq Platform may contain links to third-party websites or services.

MyFreshSooq is not responsible for the privacy practices of external websites.

Users are encouraged to review the privacy policies of those websites.


12. Children's Privacy

The MyFreshSooq Platform is intended for users 18 years of age or older.

We do not knowingly collect personal information from individuals under the age of 18.


13. Changes to This Privacy Policy

MyFreshSooq reserves the right to update this Privacy Policy at any time.

Any updates will be published on the platform with the updated date.

Continued use of the platform after changes indicates acceptance of the revised Privacy Policy.


14. Contact Information

For questions or concerns regarding this Privacy Policy, please contact:

My Fresh Sooq, LLC
Riyad City, Abu Dhabi
United Arab Emirates

Email: contact@myfreshsooq.com
Phone: +971504450205